April 2011
Ms. R. Maruthi, AP MCA published a paper titled “Spatial Domain Method For Fusing Multi-Focus Images Using Measure Of Fuzziness” in the. International Journal of Computer Applications (0975 – 8887), April  2011 Edition.

Mr. V N Ramakrishnan, AP MCA published a paper on “Access Transistor Underlap Optimization in 30 nm FinFET-Based 6T SRAM Using TCAD Simulation” in the International Joint Journal Conference on Engineering And Technology (IJJCET2011.

May 2011
Ms. J. Karthega, AP MCA and C. Jeyakarthikeyan, AP MCA presented a paper on “A Security Framework for storage as service in Cloud Environment” in the National Conference on Computer and Computational Intelligence, organized by Easwari Engineering College.

June 2011
Mr. T. Thiruvengadem, AP MBA Dept published a paper titled “Decision Making Style and Store Patronage Behaviour of Chennai Shoppers” in the International Journal of Marketing And Management Research Internationally Indexed & Listed Referred e -Journal,Volume 2, Issue 6 (June, 2011) ISSN 2229-6883, pp - 9-16.

July 2011

Mr. T. Thiruvengadam, AP MBA published a paper titled “ Influence Of Demography On Store Patronage Behaviour  Of Chennai Shoppers in the International Journal of Research on Computer Science and Management" (IJRCM).VOLUME NO. 1 (2011), ISSUE NO. 5 (JULY) .

Mr. T. Thiruvengadam, AP MBA published  paper on  “Significance of Price On Retail  Patronage Behaviour  of Chennai Shoppers”  in the Research Journal of Social Science and Management  Volume:01, Number:03, July-2011.

Mr. T. Thiruvengadam, AP MBA presented a paper on “A Study on the Satisfaction towards the Stores and Store Patronage among Chennai Shoppers” in the International Conference on Leading Beyond Horizon: Engaging Future, which was organized by the Department of Management Studies, Annamalai University. 

Mr. T. Thiruvengadam, AP MBA published a paper titled “ A Study on the Satisfaction towards the Stores and Store Patronage among Chennai Shoppers, in the journal on Marketing Information and Strategies: Core for Development, Edited Volume, pp 52-55, ISBN 978-81-8371-386-3,  Scitech Publications (India) Pvt. Ltd.

Mr. K G Madhawaraj, AP MCA presented a paper titled “An Empirical Investigation of the Influence of Object Oriented Design Quality Metrics on the Package Maintainability of Open Source Software” in the International  Conference on Issues and Challenges in Networking, Intelligence and Computing Technologies’ to be held in Sri Krishna College of Engineering and Technology, Ghaziabad during September 2 – 3, 2011.

Mr. P. Nithyanadam, AP MCA published a paper on  “A  Image Steganography Technique on Spatial Domain Using Matrix and LSB Embedding Based on Huffman Encoding” in the i-manager’s Journal on Future Engineering and Technology February - April 2011 issue.
August  2011
Dr. Vijaya Mani, Prof. MBA & Ms. Vani Haridasan, AP MBA published a paper on  “Evaluating Effectiveness of Educational Institutions Using Frontier Analysis” in the International Journal of Management, IT and Engineering ISSN 2249-0558 Vol 1 Issue 3, August 2011.

September 2011
Dr. K. Sampath Kumar, Prof. MBA presented a paper on “Business and Livelihood” in the International  Conference on Competency Building Strategies in Business and Technology for Sustainable Development organized by Sri Sai Ram Group of institution.

Ms. Vani Haridasan, AP MBA presented a paper titled “ Role of CRM in Strengthening Brand Loyalty - A Study on Indian Mobile Brands”  in the National Seminar on the Rise of Indian Brands, which was organized by SRM B-School Vadapalani, SRM University.

October 2011
Ms. Vani Haridasan, AP MBA Dept published a paper on “CRM Implementation in Indian Telecom Industry – Evaluating the Effectiveness of Mobile Service Providers Using Data Envelopment Analysis” in the International Journal of Business Research and Management (IJBRM), Volume (2): Issue (3).

Ms. Vani Haridasan, AP  MBA Dept, presented a  paper on the “Influence of Latent Factors in Strengthening the CRM Practices through Customer Loyalty – A Study on Indian Mobile Sector201” in the  International Research Conference and Colloquium held at Kuala Lumpur Malaysia organized by Universiti Tun Abdul Razak, Kuala Lumpur, Malaysiajointly with IIM Indore, 10-11 Oct 2011

Ms. U Sangeetha, AP MBA Dept’s paper titled “Monte Carlo Study for Strength and Sensitivity in I x J contingency tables” has been accepted for presentation in the International conference on Statistics, Probability and Related Areas organized by the Cochin University of Science & Technology to be held on 19th to 22nd December 2011.

Dr. Vijaya Mani, Prof. MBA Dept, published a paper on “Analysis of Employee Engagement and its Predictors”  in the International Journal of Human Resource Studies  ( IJHRS)ISSN 2162-3058 2011, Vol. 1, No. 2, Oct 2011.

Dr. Vijaya Mani, Prof. MBA Dept, Geeta Santhosh, Asso. Prof.  MCA Dept & Prof. K Subash Babu, MCA Dept, published a paper on  “Conceptualizing Student’s Perception Academic and Personality Dimensions Using Gap Analysis”  in the International Journal of Physical and Social Sciences (IJPSS) Oct  Issue.

November 2011
Prof. Sampathkumar K, MBA Dept, published a paper on “Capital market Reforms & its capital market reforms and its implications for classification of investors in Chennai”   in the JS International Journal of Accounting   (ISSN: 2249-1554) Volume 1, Issue 2 in Nov. 2011.